What feature allows a Snapchatter to post multiple images or videos together for a 24-hour period?

Study for the CIW Social Media Strategist Test. Use flashcards and multiple choice questions with hints to prepare effectively. Get set for your exam!

The correct answer is Stories because this feature on Snapchat enables users to compile multiple images or videos into a single narrative that can be viewed by friends for a 24-hour period. This functionality encourages users to share moments from their day in a more continuous and engaging manner, rather than sending standalone snapshots.

This feature is particularly popular because it allows for creativity and storytelling, reminiscent of the moments subscribers share in real time. Users can add to their Stories throughout the day, layering their experiences before they disappear, which enhances the social interaction within the platform.

In contrast, Highlights is a feature used to showcase selected Snaps beyond the 24-hour limit, and Collections pertains more to the organization of saved posts rather than active sharing. Snaps are individual images or videos sent directly to friends or added to Stories, which don’t encapsulate the feature of grouping content for a specific time frame.

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